branded value solutions

Connecting brands and people with branded value solutions

Branded value, like gift cards, targeted offers and loyalty points, increases the lifetime value of your customers

of US consumers have a gift card
of US consumers belong to a loyalty program
of US consumers have used a targeted offer
CashStar Commerce

CashStar Commerce

CashStar provides merchants with everything they need to manage the sales, marketing and distribution of digital and plastic gift cards across channels and devices.

digital services

Digital Services

Engage more consumers with brands they love when you integrate your solution with Digital Services.



Turn your customers’ unused gift cards into funds to use at your store or site.



Sell your brand’s gift cards in over 200,000 physical retail locations.

Gift cards are the #1 most requested gift
Be part of the a $176B growing market
of consumers paying with gift cards spent more than the amount on the card

The Future of Gift Cards, 2016 Prepaid Consumer Insights Study, First Data, October 2016
2016 Blackhawk Network Study, Branded Value: Rewarding Experiences Driving Consumer Engagement and Spending” n: 1,034
NRF 2015 Holiday Consumer Spending Survey
Mercator Advisory Group, 2016


Grow your business with gift cards